ARLINGTON, VA; April 19, 2018 – PBS today announced that Jeremy Gaines has been named Senior Vice President, Corporate Communications. He will report to Chief Operating Officer Jonathan Barzilay and serve as a key member of PBS’ senior leadership team. His tenure begins April 30, 2018.
In the newly-created role of Senior Vice President, Corporate Communications, Gaines will oversee the PBS communications department, whose work includes media relations, publicity, editorial communications, events and internal communications. In addition, Gaines will focus on strategic communications activities related to PBS’ brand and reputation; crisis communications; and legislative and policy objectives, including support for federal funding.
“Jeremy brings a wealth of experience in media and strategic communications; we are thrilled to have him join the PBS team,” said Barzilay. “Jeremy’s leadership will help reinforce PBS’ unique contributions to the lives of Americans.”
“It’s an honor to have the opportunity to help PBS and stations serve the American public,” said Gaines. “I look forward to working with PBS colleagues and partners across the public television system to further PBS’ mission.”
Gaines brings to PBS more than 20 years of strategic communications experience. Most recently, he served as Managing Director at global PR and communications firm Burson-Marsteller, providing counsel to clients in corporate reputation, executive visibility and crisis management. Prior to Burson-Marsteller, Gaines was Vice President of Corporate Communications at Gannett (now TEGNA), where he led all internal and external communications for the media company.
Earlier, Gaines spent 14 years at MSNBC, ultimately serving as Vice President of Corporate Communications, directing all corporate communications and media relations for the cable news network. During his tenure, he also held roles in strategic development, responsible for enhancing MSNBC’s business, competitive position and public image; and as an Associate Producer for The News with Brian Williams. Gaines began his career as Assistant Press Secretary for the 1992 Clinton/Gore presidential campaign before serving at the White House as a Press Assistant and, later, as Deputy Director of Press Advance. A graduate of Carleton College, he holds a B.A. in Political Science.
About PBS
PBS, with nearly 350 member stations, offers all Americans the opportunity to explore new ideas and new worlds through television and digital content. Each month, PBS reaches over 90 million people through television and 30 million people online, inviting them to experience the worlds of science, history, nature and public affairs; to hear diverse viewpoints; and to take front row seats to world-class drama and performances. PBS’ broad array of programs has been consistently honored by the industry’s most coveted award competitions. Teachers of children from pre-K through 12th grade turn to PBS for digital content and services that help bring classroom lessons to life. Decades of research confirms that PBS’ premier children’s media service, PBS KIDS, helps children build critical literacy, math and social-emotional skills, enabling them to find success in school and life. Delivered through member stations, PBS KIDS offers high-quality educational content on TV – including a 24/7 channel, online at pbskids.org, via an array of mobile apps and in communities across America. More information about PBS is available at www.pbs.org, one of the leading dot-org websites on the internet, or by following PBS on Twitter, Facebook or through our apps for mobile and connected devices. Specific program information and updates for press are available at pbs.org/pressroom or by following PBS Pressroom on Twitter.
Media Contact:
Aparna Kumar
PBS
703-739-5028
ahkumar@pbs.org
